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Chinese firm eyes East Africa opportunities

China Crescent Enterprises is to invest in mobile cash transfer and wireless solutions business in East Africa in a plan that involves transferring similar technologies used in China to East Africa, the company has said.

China Crescent has partnered with two companies, NuMobile - a mobile software and security provider and Savanna East Africa �C a company with multiple investments in the region ranging from pharmaceuticals to housing to set up a range of businesses in the newly integrated region. "Savanna East Africa is working with China Crescent to offer high quality, affordable technology solutions sourced from China in the emerging market of East Africa," said the company in a statement received here on Wednesday.

The companies �C NuMobile - are operating under a business initiative known as the NewMarket Greenfield Program that endeavors to develop a broad variety of early stage, emerging market businesses opportunities with a high growth potential.

Savanna East Africa CEO Philip Verges announced in a statement the consortium will hold a summit in Nairobi, Kenya, and make announcement of their investment strategy on Friday.

China Crescent is a system integration service provider that markets technology outsourcing services in China.

Following a strategic acquisition last year, the company expanded its business line to include original design manufacturing.

China Crescent reported 45 million US dollars in profitable revenue in 2009 after reporting over 40 million dollars in revenue for both 2007 and 2008 and has set a goal of reaching 100 million dollars in revenue in 2010.

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